In this blog, Andrew reflects on the origins of whiteboard animation, the RSA Animates and the journey that led to the creation of this new series, Talk To The Hand.
Is ‘Die Hard’ a Christmas movie? We’ve seen the arguments on either side, but we’re still not sure. We created this whiteboard video to try and answer it once and for all!
The best explainer video length for your project is always a unique consideration that combines what you want to say, who you want to say it to and where you want to say it.
Creating a strong script is vital to the success of explainer videos. As much as the visuals and onscreen elements of an explainer video, the script should be a carefully considered work of art in itself.
One tool that should be on every B2B marketer’s list is animated explainer videos. Animated explainer videos are the perfect way to land your messages in the right way, with the right people.
Animation has a massive range of styles and uses, ranging from blockbuster movies to niche comedy skits on YouTube. So, what type of animation is whiteboard animation?
Not only are videos a great way to engage viewers and make information understandable and memorable, they are also very popular. Daily, people watch more than a billion hours of video on YouTube.
How many uses are there for explainer videos? In this post we’ll look at twelve, but there a lot. In the business world alone, you can design the perfect explainer video to tackle almost any challenge or fill any niche.
Explainer video examples have a lot to teach us as we approach our product or service animated videos. We’ve identified nine videos that do certain parts of the explainer video and visual storytelling process well.
Even when it’s feeling a little tired, a few tweaks to the appearance or delivery of old content can bring it back to its full glory and make it relevant to a whole new audience. Whiteboard videos are a great way to convert old content.
Lockdown was a great example of the importance of creativity in business, as businesses small and large adapted the services they offered and the way they operated. But creativity has a much bigger role to play in businesses!
Building connection and empathy is a must for any organisation reaching out to their audience, and as this article shows, it’s something whiteboard animation is very well placed to help with.
Sometimes, it’s not what you’re doing but why you’re doing it. Having your ‘why’ is one thing, but often communicating the ‘why’ can be almost as essential. Whiteboard animation is an ideal way to do this.
Starting a job in a new organisation can be a tricky experience. Whiteboard animation help when onboarding remote employees, combining storytelling with information and emotive connection.
Whiteboard animation can help your marketing beat confusion and distractions by packaging ideas and messages in visuals and storytelling designed just for your message, audience and need.
Visual metaphors give businesses the power to create adverts and communications that engage audiences, explain ideas fully and leave a lasting impression. This blog post explains more about visual metaphors and how to create them.
Business storytelling transforms information into something our brains are ready and waiting to soak up. It brings organisations to audiences in an impactful way while lending a new lease of life to important areas.