Short vs Long Videos: What Is The Best Length?

Short vs Long Videos: What Is The Best Length?

The best explainer video length for your project is always a unique consideration that combines what you want to say, who you want to say it to and where you want to say it.

How To Write A Great Explainer Video Script

How To Write A Great Explainer Video Script

Creating a strong script is vital to the success of explainer videos. As much as the visuals and onscreen elements of an explainer video, the script should be a carefully considered work of art in itself.

7 Ways Animated Explainer Videos Can Help Your B2B Business

7 Ways Animated Explainer Videos Can Help Your B2B Business

One tool that should be on every B2B marketer’s list is animated explainer videos. Animated explainer videos are the perfect way to land your messages in the right way, with the right people.

What Type Of Animation Is Whiteboard Animation?

What Type Of Animation Is Whiteboard Animation?

Animation has a massive range of styles and uses, ranging from blockbuster movies to niche comedy skits on YouTube. So, what type of animation is whiteboard animation?

How To Use Whiteboard Explainer Videos In The Buyer Journey

How To Use Whiteboard Explainer Videos In The Buyer Journey

Not only are videos a great way to engage viewers and make information understandable and memorable, they are also very popular. Daily, people watch more than a billion hours of video on YouTube.

12 Ways To Use Explainer Videos In Business

12 Ways To Use Explainer Videos In Business

How many uses are there for explainer videos? In this post we’ll look at twelve, but there a lot. In the business world alone, you can design the perfect explainer video to tackle almost any challenge or fill any niche.

9 Animated Product And Service Videos That Get It Right

9 Animated Product And Service Videos That Get It Right

Explainer video examples have a lot to teach us as we approach our product or service animated videos. We’ve identified nine videos that do certain parts of the explainer video and visual storytelling process well.

How To Convert Old Content Into A Whiteboard Video

How To Convert Old Content Into A Whiteboard Video

Even when it’s feeling a little tired, a few tweaks to the appearance or delivery of old content can bring it back to its full glory and make it relevant to a whole new audience. Whiteboard videos are a great way to convert old content.

Creativity In Business: The Ingredient Your Organisation Can’t Do Without

Lockdown was a great example of the importance of creativity in business, as businesses small and large adapted the services they offered and the way they operated. But creativity has a much bigger role to play in businesses!

The Matthew Taylor RSA Minimate: The Making Of

The Matthew Taylor RSA Minimate: The Making Of

We've been wanting to make one of these for quite a while and it gives us the opportunity to go behind the scenes, and explore the creative process of creating the latest RSA whiteboard video.

How To Create Connection And Empathy Through Whiteboard Animation

How To Create Connection And Empathy Through Whiteboard Animation

Building connection and empathy is a must for any organisation reaching out to their audience, and as this article shows, it’s something whiteboard animation is very well placed to help with.

7 Ways Whiteboard Animation Can Communicate The Why Of Your Business

7 Ways Whiteboard Animation Can Communicate The Why Of Your Business

Sometimes, it’s not what you’re doing but why you’re doing it. Having your ‘why’ is one thing, but often communicating the ‘why’ can be almost as essential. Whiteboard animation is an ideal way to do this.

The Power Of Impactful Research: Sharing The Story Of CIRAD

The Power Of Impactful Research: Sharing The Story Of CIRAD

Read about our Senior Creative Sarah Verrall’s experience of bringing the vision and mission of CIRAD to life in our whiteboard animation for them.

Using Whiteboard Animation To Onboard Remote Employees

Using Whiteboard Animation To Onboard Remote Employees

Starting a job in a new organisation can be a tricky experience. Whiteboard animation help when onboarding remote employees, combining storytelling with information and emotive connection.

7 Ways To Use Whiteboard Animation Videos In Your Marketing

7 Ways To Use Whiteboard Animation Videos In Your Marketing

Whiteboard animation can help your marketing beat confusion and distractions by packaging ideas and messages in visuals and storytelling designed just for your message, audience and need.

Finding The Perfect Visual Metaphor For Your Business

Finding The Perfect Visual Metaphor For Your Business

Visual metaphors give businesses the power to create adverts and communications that engage audiences, explain ideas fully and leave a lasting impression. This blog post explains more about visual metaphors and how to create them.

How To Express Your Voice Through Whiteboard Videos

How To Express Your Voice Through Whiteboard Videos

Carefully considered and crafted, it’s important to express your business voice in a way that does it justice and captures it fully. This is where whiteboard videos can help.

How Can Storytelling Empower Your Business?

How Can Storytelling Empower Your Business?

Business storytelling transforms information into something our brains are ready and waiting to soak up. It brings organisations to audiences in an impactful way while lending a new lease of life to important areas.

What Are The Key Components Of Visual Storytelling?

What Are The Key Components Of Visual Storytelling?

Visual storytelling is a powerful tool, but it requires some key components. This blog looks into these and the way visual storytelling can help you transform your message into rich and engaging visuals.

Visual Storytelling: What Is It? Why Is It Important?

Visual Storytelling: What Is It? Why Is It Important?

From complex ideas and important information to heartfelt and powerful messages, visual storytelling is able to connect with us at a deep level and explain key points in ways that engage and stay with us.