The Charivari Returns And The New Strange Cargo Animation Launches!

The Charivari Returns And The New Strange Cargo Animation Launches!

The Charivari is returning and our whiteboard animation for Strange Cargo, celebrating them, way they work with communities and telling their story.

A Future For Us All: The Easter Eggs

A Future For Us All: The Easter Eggs

In this blog, Andrew and Dan take us through some of their most meaningful and memorable moments during the making of Sir Ken Robinson’s ‘A Future For Us All’.

The BLT Episode 01: Liquid Thinkers - Calling time on Party-gators

The BLT Episode 01: Liquid Thinkers - Calling time on Party-gators

The BLT combines our passion for visual thinking, the week’s news and our creative team to create a delicious visual treat for your feed every week!

How Can Whiteboard Animation Help You Share Your Vision?

How Can Whiteboard Animation Help You Share Your Vision?

Thanks to its combination of features and the creative freedom it offers, whiteboard animation has what it takes to capture your vision and share it with the people that can help you make it happen.

Creating Explainer Video Characters - A Guide

Creating Explainer Video Characters - A Guide

In explainer videos, characters play an essential role in helping us to tell and connect with stories. Find out how to create your own explainer video characters.

Why Your Business Needs A Product Explainer Video

Why Your Business Needs A Product Explainer Video

Product explainer videos play a vital role in raising awareness about and engaging audiences in your product or service. They harness the explanatory power of video and allow you to share the perfect message.

5 Of The Best Explainer Video Examples

5 Of The Best Explainer Video Examples

Review our definitive list of the best explainer video examples to see how others use this method the elevate their messaging.

Talk To The Hand Pilot Episode: Matthew Taylor on Cultural Theory

Talk To The Hand Pilot Episode: Matthew Taylor on Cultural Theory

Talk To The Hand was created by We are Cognitive founder, Andrew Park, the creative force behind the RSA Animates. Our first episode is with Matthew Taylor, Chief Executive of the NHS Confederation and former CEO of the RSA.

How A Corporate Explainer Video Can Add Value To Your Business

How A Corporate Explainer Video Can Add Value To Your Business

Corporate explainer videos guide viewers through your information and messages while making them much easier to understand and a lot more memorable.

Why You Should Use Explainer Videos for Customer Service Training Videos

Why You Should Use Explainer Videos for Customer Service Training Videos

Find out why explainer videos make the best customer service training videos.

12 Years Of Whiteboard Animation

12 Years Of Whiteboard Animation

In this blog, Andrew reflects on the origins of whiteboard animation, the RSA Animates and the journey that led to the creation of this new series, Talk To The Hand.

Our Favourite Whiteboard Animation Voiceovers, Part 1

Our Favourite Whiteboard Animation Voiceovers, Part 1

While we work with clients to carefully select the ideal voiceover artist for each whiteboard animation, we must confess to having a few favourites!

Is Die Hard A Christmas Movie?

Is Die Hard A Christmas Movie?

Is ‘Die Hard’ a Christmas movie? We’ve seen the arguments on either side, but we’re still not sure. We created this whiteboard video to try and answer it once and for all!

Short vs Long Videos: What Is The Best Length?

Short vs Long Videos: What Is The Best Length?

The best explainer video length for your project is always a unique consideration that combines what you want to say, who you want to say it to and where you want to say it.

How To Write A Great Explainer Video Script

How To Write A Great Explainer Video Script

Creating a strong script is vital to the success of explainer videos. As much as the visuals and onscreen elements of an explainer video, the script should be a carefully considered work of art in itself.

7 Ways Animated Explainer Videos Can Help Your B2B Business

7 Ways Animated Explainer Videos Can Help Your B2B Business

One tool that should be on every B2B marketer’s list is animated explainer videos. Animated explainer videos are the perfect way to land your messages in the right way, with the right people.

What Type Of Animation Is Whiteboard Animation?

What Type Of Animation Is Whiteboard Animation?

Animation has a massive range of styles and uses, ranging from blockbuster movies to niche comedy skits on YouTube. So, what type of animation is whiteboard animation?

How To Use Whiteboard Explainer Videos In The Buyer Journey

How To Use Whiteboard Explainer Videos In The Buyer Journey

Not only are videos a great way to engage viewers and make information understandable and memorable, they are also very popular. Daily, people watch more than a billion hours of video on YouTube.

12 Ways To Use Explainer Videos In Business

12 Ways To Use Explainer Videos In Business

How many uses are there for explainer videos? In this post we’ll look at twelve, but there a lot. In the business world alone, you can design the perfect explainer video to tackle almost any challenge or fill any niche.

9 Animated Product And Service Videos That Get It Right

9 Animated Product And Service Videos That Get It Right

Explainer video examples have a lot to teach us as we approach our product or service animated videos. We’ve identified nine videos that do certain parts of the explainer video and visual storytelling process well.