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9 Animated Product And Service Videos That Get It Right

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9 Animated Product And Service Videos That Get It Right

Explainer video examples have a lot to teach us as we approach our product or service animated videos. We’ve identified nine videos that do certain parts of the explainer video and visual storytelling process well.

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How To Convert Old Content Into A Whiteboard Video

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How To Convert Old Content Into A Whiteboard Video

Even when it’s feeling a little tired, a few tweaks to the appearance or delivery of old content can bring it back to its full glory and make it relevant to a whole new audience. Whiteboard videos are a great way to convert old content.

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How To Create Connection And Empathy Through Whiteboard Animation

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How To Create Connection And Empathy Through Whiteboard Animation

Building connection and empathy is a must for any organisation reaching out to their audience, and as this article shows, it’s something whiteboard animation is very well placed to help with.

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7 Ways Whiteboard Animation Can Communicate The Why Of Your Business

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7 Ways Whiteboard Animation Can Communicate The Why Of Your Business

Sometimes, it’s not what you’re doing but why you’re doing it. Having your ‘why’ is one thing, but often communicating the ‘why’ can be almost as essential. Whiteboard animation is an ideal way to do this.

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7 Ways To Use Whiteboard Animation Videos In Your Marketing

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7 Ways To Use Whiteboard Animation Videos In Your Marketing

Whiteboard animation can help your marketing beat confusion and distractions by packaging ideas and messages in visuals and storytelling designed just for your message, audience and need.

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Finding The Perfect Visual Metaphor For Your Business

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Finding The Perfect Visual Metaphor For Your Business

Visual metaphors give businesses the power to create adverts and communications that engage audiences, explain ideas fully and leave a lasting impression. This blog post explains more about visual metaphors and how to create them.

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How To Express Your Voice Through Whiteboard Videos

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How To Express Your Voice Through Whiteboard Videos

Carefully considered and crafted, it’s important to express your business voice in a way that does it justice and captures it fully. This is where whiteboard videos can help.

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How Can Storytelling Empower Your Business?

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How Can Storytelling Empower Your Business?

Business storytelling transforms information into something our brains are ready and waiting to soak up. It brings organisations to audiences in an impactful way while lending a new lease of life to important areas.

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What Are The Key Components Of Visual Storytelling?

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What Are The Key Components Of Visual Storytelling?

Visual storytelling is a powerful tool, but it requires some key components. This blog looks into these and the way visual storytelling can help you transform your message into rich and engaging visuals.

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Visual Storytelling: What Is It? Why Is It Important?

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Visual Storytelling: What Is It? Why Is It Important?

From complex ideas and important information to heartfelt and powerful messages, visual storytelling is able to connect with us at a deep level and explain key points in ways that engage and stay with us.

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Whiteboard Animation for Education: How It’s Used and Why It’s Effective

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Whiteboard Animation for Education: How It’s Used and Why It’s Effective

Whether you found remote learning to be a dream or a disaster, some aspects of it could be here to stay. One of these aspects is whiteboard animations in education. It’s something that has been explaining ideas since the early 2000s and could be the extra teaching assistant you’ve been looking for.

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Why Is Your Explainer Video Not Working?

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Why Is Your Explainer Video Not Working?

Explainer videos have continued to increase in popularity for marketers and viewers alike. 93% of marketers said video is an important part of their strategy, but sometimes our videos just don't thrive like we hoped.

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What Are The Qualities Of A Good Explainer Video?

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What Are The Qualities Of A Good Explainer Video?

A good explainer video will engage a viewer, inform them and connect with them while a bad one will leave people unmoved and indifferent. And then there are the great explainer videos!

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Why should you use visuals in your comms? Here are 5 reasons

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Why should you use visuals in your comms? Here are 5 reasons

We have found five stats, and importantly, wrangled that all important citation that highlight the value of visuals when connecting with key audiences.

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4 Ways to communicate your brand in your Whiteboard Explainer Film

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4 Ways to communicate your brand in your Whiteboard Explainer Film

Your brand identity is important and representing it properly in your whiteboard animations and explainer films is essential. This blog has four tips on how you can include and reinforce your brand in your films.

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Five Ways To Make Your Whiteboard Animation Stand Out

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Five Ways To Make Your Whiteboard Animation Stand Out

What is the difference between just another Whiteboard Animation and one that goes above and beyond, and really speaks to you? At Cognitive we think there are five things that make the difference, and we put them into each of our Whiteboard Animations to make them the best they can be.

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10 ways to improve the social impact of your Explainer Video

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10 ways to improve the social impact of your Explainer Video

You’ve put a lot of work into your explainer video, how do you get the most from it? Here are ten steps to launch your explainer film and get it out to your audience!

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15 reasons why you NEED an explainer video

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15 reasons why you NEED an explainer video

15 really good reasons why you need a video in your marketing mix and all the latest research you need to support making a video!

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Multiple Language Explainer videos

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Multiple Language Explainer videos

Working with Global Clients we are often asked to translate their films into multiple languages - there are four methods of making multiple language explainer videos. Read our blog to find out more!

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Explainer Videos: What are they? Why do you need one?

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Explainer Videos: What are they? Why do you need one?

Explainer Videos have become an important part of the digital world, but what are they and why do you need one? Read on to find out.

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